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Strategies & Solutions for the Medical Product Lifecycle

In today’s increasingly competitive and complex healthcare environment, success in the marketplace depends on strategies and solutions encompassing the entire product lifecycle. Companies developing medical devices and pharmaceuticals face challenging strategic choices during clinical studies and regulatory negotiations: These choices can determine reimbursement and marketing success.
Companies marketing products face challenges in obtaining and understanding data from the marketplace and using them effectively. BMS provides the breadth and depth to assure cost-effective and comprehensive solutions that create product value.

BMS Goal for the Medical Product Marketplace

Our goal at BMS is to provide strategies and solutions that help our clients maximize the profitability of their medical products.

BMS Services and Products

BMS helps our clients plan and implement their programs and provides them with complete solutions. Given below is the range of services and products offered by BMS:
1. Clinical Studies, Study Plans, Statistical Plans & Analysis, Outcomes & Economics
2. Regulatory Submissions, Presentations and Meetings, Quality Systems
3. Reimbursement: Coverage, Payment, Coding, Technology Assessment
4. Quantitative Marketing, Market Research, Competitive Intelligence, Medical Economics, Pricing
5. Customized Software Solutions for Clinical Studies and Quantitative Marketing

The BMS Difference

1. BMS’s experience spans the product life cycle from basic research to marketing
2. With our scientific depth, BMS can present our clients’ messages effectively to the gamut of constituencies that must be reached and persuaded, from clinicians to FDA, to administrators, to Medicare and other payers
3. With the depth of our statistical expertise, BMS can maximize the impact of our clients’ marketing and clinical resources
4. BMS can focus efforts on clients’ immediate needs while keeping a strategic perspective.